Articles

Does the Propane automated selling system work for therapists and mindset coaches?

Most online coaching advice is written for personal trainers. Here is the honest answer on whether the same system works for therapists and mindset coaches, including how to prove an outcome you cannot photograph.

Does the Propane automated selling system work for functional medicine practitioners?

Most online coaching advice is written for personal trainers. Here is the honest answer on whether the same system works for functional medicine and wellbeing practitioners, including how to build a challenge when results take months.

Does the Propane automated selling system work for physiotherapists?

Most online coaching advice is written for personal trainers. Here is the honest answer on whether the same system works for physiotherapists, including where the line sits between clinical treatment and coaching.

Does the Propane automated selling system work for yoga teachers?

Most online coaching advice is written for personal trainers. Here is the honest answer on whether the same system works for yoga teachers, plus what actually changes when you take a practice online.

Does the Propane automated selling system work for swimming coaches?

Most online coaching advice is written for personal trainers. Here is the honest answer on whether the same system works for swimming, yoga, nutrition or any other discipline, plus what actually changes.

Does Propane Have a Refund Policy?

Meta ads for online fitness coaches: a practical funnel guide

A useful Meta advertising plan for an online fitness coach begins with the customer journey, not the campaign settings.

Top 10 Tools for Managing Multiple Fitness Clients

Explore essential tools for fitness professionals to manage multiple clients efficiently, streamline workflows, and enhance client engagement.

Should I start a podcast?

Why likes are not a useful measure of coaching sales

Likes measure approval, not sales. Why softened content gets scrolled past, how to write from your niche and personality, and which numbers to track instead.

How to write outreach messages that respect a prospect's time

A mass AI-written pitch shows what fails in outreach. Write short, specific, useful messages to one person at a time and match effort to deal size.

Should you use Threads as an online coach?

Why sales calls DON’T work for online fitness businesses

What to put on a personal trainer website

A personal trainer website needs an opt-in, an About page and a clear next step. Choose an all-in-one, DIY or outsourced build based on your time and budget.

Online coaches: how customised do your training programmes need to be?

How to set expectations before a client joins your programme

Difficult clients often start in the sales process. Set written expectations before the sale and build enough lead volume so you never have to force a close.

Why you need to stop paying rent to your gym (and what you should do instead)

How to ask for referrals as an online fitness coach

Ask for coaching referrals when a client has a clear reason to recommend the service and an easy way to introduce someone suitable.

Which qualifications do you need as an online coach?

Why busy professionals is too broad for a coaching niche

'Busy professionals' describes almost everyone. A usable coaching niche names a specific person, outcome and problem, often a past version of yourself.

How to build a coaching service that is not priced by the hour

How Jonny and Yusef moved from unlimited-access coaching to a model that runs without them, and how to stop pricing coaching by the hour.

DON’T use sales calls as an online coach

What we’d do if we started PropaneBusiness from scratch

How to GUARANTEE growth in all aspects of your life

How to get more from the Propane mentorship

Get more from the Propane mentorship by making time to implement, asking specific questions and using feedback to improve your work.

How to avoid making the same mistakes your clients make

How to choose the right mentorship

Choose a fitness business mentorship by checking whether its method, support and expectations fit the business you want to build.

How to organise a coaching knowledge base

A coaching knowledge base keeps useful explanations and methods in a form you can find and reuse. Start with repeated work and organise for retrieval.

How to plan the operating costs of online coaching

Plan online coaching costs by separating setup, recurring tools, advertising and delivery. Includes a hypothetical monthly budget worksheet.

How we cut our video editing time by 95%

Where AI can help an online coaching business

Where AI helps an online coaching business: drafting, summarising and organising routine work with a person checking the output. What to keep doing yourself.

Why nobody cares how hard you’re working (the problem with Hustle Culture)

7 more <strong>stupid business mistakes we’ve made as online personal trainers</strong>

How to build a £10k a month online fitness business

What can “The Martian” teach us about business?

Do you have loads of systems but no business strategy?

How to sell coaching when you have no testimonials

You can explain and test a coaching offer before you have a library of testimonials.

How to choose a niche for online fitness coaching

Choose an online fitness coaching niche by problem, not demographic. Start with yourself five years ago, then interview one person who fits that profile.

Why “cheap leads” aren’t the answer

Why you can't rely on social media to promote your online coaching programme

How To Get Leads As An Online Coach

How much should I be spending on ads as an online coach?

How to grow your Twitter to 15,000 followers

The app that will change the way you read

How to track where your online coaching clients come from

Track initial source and trigger event for every online coaching sale with a CRM, platform-specific landing pages and a post-purchase question.

The difference between personal training and online coaching

Plan your life around these four currencies

My advice to doctors looking to leave medicine:

How to practise a new business skill as an online coach

How online coaches learn business skills faster: choose the right resources, practise the right components deliberately and get feedback on your blind spots.

What is the best ads platform?

How to build a repeatable weekly routine for your coaching business

The weekly habits shared by coaches who make steady progress, and a five-step routine that turns them into a repeatable week.

How to protect focused work in an online coaching business

How online coaches protect focused work: Wi-Fi off, one task per block, Pomodoro timing, project and firefighting days, and removing work before adding tools.

How To Make Sales As An Online Coach

Should you use your calendar as a to-do list?

Compare keeping tasks on your calendar with using a separate to-do list, and choose a planning method that fits your coaching workload.

What is the best app for online coaching?

How to automate your online fitness coaching

How to go viral as an online coach

Five mistakes that online coaches make and how to avoid them

How to get leads and clients as an online trainer

Why sending cold ad traffic straight to your offer can fail

Why Facebook ads fail for online fitness coaches: boosted posts with no next step, stacked audiences, untested funnels and the wrong buying path.